VW Group to drive an effective business case for Seat retailers

27 May 2016

Luca de Meo, Seats charismatic president, who professes to be a lucky guy in the right place at the right time with the right company, has nominated an increasingly profitable European retail network as a priority during an unprecedented product offensive, including two higher margin SUVs, over the next 18 months. Holding court at the…

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Tags: benchmark, critical mass, digital, Distribution, Fleet, Luca de Meo, margin, personality, pressure, retail, Seat, SUV, VW

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