Video becomes established as a critical conversion tool in aftersales

  24 March 2023

Video is proving to have a significant impact aftersales conversion, with 41% of motorists in CitNOW Group’s motorist survey saying they would be more likely to approve routine service and repair work if they were sent a video of the work required. That finding is echoed in CitNOW’s own usage data. During 2022, 48% of…

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