VR - Auto Retail Network

Omnichannel retail experiences drive up sales and fuel loyalty

After remaining largely unaltered over past decades, a new and exciting retail journey within the automotive sector is responding to a permanent shift in consumer needs, resulting in automakers and...

Immersive technologies make an impact in automotive retail

The automotive retail sector sees tech-savvy car buyers more inclined to seek rewarding physical experiences in store. As a result, virtual reality (VR) experiences are increasingly being deployed as...

VR roll-out for Seat network

Seat is looking to improve the customer handover experience with greater use of virtual reality technology. “We’ve worked with the use of virtual reality for handover experience, which is...

Agenda 04 September 2016

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Agenda 10 April 2016

Agenda 17 January 2016

CAPTIVE FINANCE HOUSES UNDER FIRE CITROEN TO REVEAL DS NETWORK DETAILS AT RETAILER CONFERENCE FORD WANTS TO BE YOUR FRIEND AUTO-SPECIFIC WEB DOMAINS GO PUBLIC ZEROLIGHT NAMED AUDI’S OFFICIAL VR...

Audi latest to launch virtual reality experience

Audi has become the latest car maker to develop a virtual reality showroom experience. Following on from Volvos recent demonstration of VR in a showroom-like environment, Audi demonstrated its...

Agenda 10 January 2016

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