Mediahawk has just published a white paper with Autotrader based on a comparison of telephone calls into over 100 multi-franchise car dealerships against search visits on the Autotrader website. ...

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You are probably aware that calls to 0800 numbers are currently free from a land line but subject to charge from a mobile. OFCOM is currently considering changes to this regime and, in future, calls...

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If incoming telephone enquiries are not handled in the right way, the money you have spent on marketing will undoubtedly be wasted. Review the way your staff handle phone calls, in the following key...

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