You can’t control when the lockdown will end, and life will get back to normal. But you can focus on the things that will make a difference now and kickstart your business in the coming weeks....
Read moreThere is a massive chasm that your ready-to-buy customers are falling into, and they disappear forever, without a trace. I have been speaking to a number of dealers recently about a big issue I have...
Read moreAs times get tougher with new cars sales suffering, I have heard talk that the motor trade is pulling back on marketing spend. This is an easy thing to do as marketing isn’t cheap, but the key is...
Read moreTalking to the industry recently, there has been a lot of discussion about how times are tough, and how cutbacks might be needed. The motor trade is pulling back on marketing – it is an easy thing...
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