The December 2003 Harvard Business Review featured an article; ‘The One Number You Need to Grow’. Its principle message was profound: “The value of any one customer does not reside only in what...

People have made decisions based on ‘word-of-mouth’ recommendations for hundreds, if not thousands, of years. Good reviews are gold dust for dealerships: 73% of consumers say that a positive online...

Trust and transparency are what today’s car buyers are telling us are important to them. But what actually do we mean by trust, why is it so important, and how can automotive retailers respond? A...

Consumers increasingly use their smartphones to research which businesses they should work with. These days, online reviews are a big part of that decision process. If managed incorrectly, these...

Fifty or more online reviews per product can mean a 4.6% increase in product conversions, according to Reevoo, and there is clear evidence that an increased volume of reviews drives increasing sales...

Your web presence is a key influence on car buyers and car service buyers, but that presence goes well beyond your own website, and you need to have a handle on your wider online profile, particularly...

A "potential error" has forced the Office for National Statistics (ONS) to delay the publication of the latest GDP figures. The ONS was due to publish the latest revision to the GDP data...

Every year, auto retailers from NADA 20 Groups in the USA vote for the most effective tips and ideas that they have picked up from a 20 Group meeting and applied to their own operations. Want to read...

by Brian Milsted One of the main strengths of any franchise dealership is its ability to manage the buying and retailing of used cars. You have to be able to sell your used cars quickly and...

by Ian Allen The first half of this year has been very challenging for franchised retailers. What plans do you have in place to make sure the second half is successful? And what are you going to focus...

Every December, dealerships lose money. They often appear to make a profit on paper, but that is because accountants over-accrue throughout the year, hold back bonus money and roll these reserves back...