When the time comes to make predictions for the coming year, we often try to identify that one seismic shift that’s going to change everything. Spoiler alert – we see no major disruptors in the...

CDK Global research has found that vehicles and their associated brands are becoming less significant for consumers when making purchasing decisions as customer loyalty declines in the UK. A survey...

Many car buyers start researching their next purchase on brand websites before being directed to their nearest dealership’s website. The OEM and dealerships already have a service level agreement...

Automotive retailers have made advances with their web presence over the last 12 months, particularly with the mobile offering that all areas now provide. But in terms of response, the industry has...

Consumers increasingly use their smartphones to research which businesses they should work with. These days, online reviews are a big part of that decision process. If managed incorrectly, these...

Automotive retailers are making improvements to their web presence, but the industry is still missing out on opportunities by failing to respond adequately to customer enquiries. These are the key...

Not too long ago a friendly chat over a cup of tea in a dealership was enough to set in motion a rewarding customer journey. Nowadays, as technology drives a change in consumer habits, retailers are...