We’ve seen the capabilities and scope of digital retailing accelerate to a significant degree over the past three years, introducing new ways to make purchasing convenient. While this assessment is...
Read moreGWM Ora UK has announced its new partnership with Wales’ largest automotive retailer, Sinclair Group. The brand will launch initially with one site in Swansea. The brand has now announced six new...
Read moreCarMax is a US used car dealer business I have admired for some time. The share price chart speaks for itself having listed in 1997 for $10.25 and at the time of writing stands at $127.01, a 1139.1%...
Read moreAfter more than 100 years of virtually untroubled trading, the franchise model of car retailing is facing some seismic shifts over the next decade. We’re already dealing with the move to...
Read moreI am sure I am in good company when I groan as yet another piece of “ground-breaking” consumer research is breathtakingly revealed to the motor trade. We’ve all seen examples such as “63% of...
Read moreWe have moved from possible to inevitable for OEM omni-channel direct sales if you have read the latest contributions from McKinsey and Cap Gemini. Let us look in detail at some of the changes this...
Read moreThere has been much written in the automotive media about online car sales, with lots of views and some conflicting opinions. But let’s examine a hypothetical case study where cars are sold through...
Read moreAfter remaining largely unaltered over past decades, a new and exciting retail journey within the automotive sector is responding to a permanent shift in consumer needs, resulting in automakers and...
Read moreThe simple answer to the above question is: it’s your salespeople. Dealers see 26% higher conversion rates when online customers are connected directly with salespeople, according to RAPID RTC...
Read moreOver the past few years, it has been fascinating to observe how automotive manufacturers and retailers have embraced both the physical and online space as dual sales platforms. With the latest news...
Read moreVehicles will continue to be sold through conventional channels all the way up to at least 2030, but digitalisation will continue to reshape the landscape. Frost & Sullivan expects online car...
Read moreVolvo retailers “remain critical” to the customer journey according to the brand’s sales director Matt Galvin, as he revealed that average retailer profits in 2019 are set to finish higher than...
Read moreCar buyers and owners are changing their behaviour, driven largely by the ever-increasing range of information available to them online. However there is no evidence that online research is replacing...
Read moreChanging consumer habits with the growing popularity of online shopping and increasingly easy delivery options have led to slack growth, if not declines in revenue, for many traditional retailers on...
Read moreRight now, two (hollow) phrases keep ringing out across the marketing industry: “retail is dead” and “technology is taking over”. But in reality retail has a bright and exciting future, and...
Read moreThe future for the automotive sector is less about a rapid pivot to autonomous, electrified mobility and more about transforming the customer experience to one that is digital, omnipresent, and...
Read moreOnline car sales are set to cost 27,000 automotive sales jobs by 2027, as new research from online review community Trustpilot and the Centre for Economics and Business (CEBR) reveals motorists...
Read moreThe old adage the customer is always right has never been truer. Customers have become accustomed to the convenience and empowerment of online shopping and they have come to expect their time...
Read moreEuropean automotive retailer networks will shrink faster and further than we have seen over the last several years since the financial crisis of 2007-2009, and changes towards a new model will happen...
Read moreWelcome to 2016 and I hope it turns out to be a great year for the industry. For many in automotive, 2015 looked good on paper with increased new car sales, PCP continued growth and manufacturers...
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