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Read moreTwo fine examples of marketing hyperbole have kept me amused this week and both of them relate to electric cars – or rather, I should say, sales of electric cars. The first is the new tag line...
Read moreWith more and more ‘normal’ electric cars joining the market, following the launch of Nissan Leaf almost a year ago, the manufacturers are thinking more about how they market them. And one...
Read moreDrove a Nissan Leaf for the first time a couple of weeks ago and must say I found it a thoroughly enjoyable and relaxing experience. The test drive took place a couple of days after a swingeing attack...
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