The latest industry stats reveal that aftersales, for so long the backbone of profitability, is at best stagnant, with just about every KPI related to service either static or in decline. So: 1....

There is very little customer loyalty in today’s marketplace. With the internet and the focus on deals, people are more likely to shop around for all their motoring needs. That includes...

Alloy wheel damage is a growing problem for motorists as they keep their cars for longer, and repairs can be expensive. To protect them against scuffs, scratches and other damage, AlloyGator has...

Every year, manufacturers and distributors come out with their summer campaigns. Some dealerships and groups create their own. They all take a lot of planning and effort, but many fail for a variety...

Aftersales marketing is often neglected because it is wrongly regarded as a dull area of business. The thrill of capturing the customer has passed and complacency can set in, tempting retailers to let...