The results are in. 2016 has set a new record with 2.69 million new cars registered, presenting 2017 as a challenging year. With political uncertainty, Sterling depreciation and the SMMT forecasting a...
Read moreBorn between 1990 and 2000, the Millennial generation also known as Generation Y is smarter, happy to share information and is shaped by technology. Millennials are shaking traditional consumer...
Read moreWeve said it before; it can cost as much as five times more to acquire a new customer than it does to retain an existing one, there is no doubt customer retention must remain a priority. So here are...
Read moreThere is no doubt that were in a generational change in terms of consumer buying habits. The internet and, in particular, mobile access to the internet has revolutionised how people research and...
Read moreWhen you think it can cost as much as five times more to acquire a new customer than it does to retain an existing one, there is no doubt customer retention must remain a focus. This is where your...
Read moreWhen the Financial Conduct Authority (FCA) issued its final word on GAP insurance add-on rules, it gave retailers less than three months to implement the new rules. While there was concern within the...
Read moreIts still fair to say that a lot of retailers view used car warranty simply as a cost rather than as a strategic opportunity. With the right support from your provider, your sales teams should have...
Read moreSo, the FCAs new rules on GAP insurance are in force. Theyre the culmination of months of market study, consultation and feedback but now theyre finally here. I know some dealers have decided to...
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