Premium service in aftersales
For the third week in a row Ive been talking about what constitutes a premium service experience with a carmaker. This week its been Honda, which is currently looking at how to handle customers...
Read moreTest drives sell cars. They are the bedrock of the auto retailers craft: handled well, they rank among the most effective ways for sales pros to spend time. However, as this tale from this weeks...
Read moreWhile retailers have rushed headlong to the end of the biggest new car sales month of the year, last weeks SMMT Connected conference looked much further ahead. The Connected conference discussed...
Read moreSix years after Infiniti entered the UK market, its just opened its 12th retail outlet. However, retail figures for the make remain at what can be kindly described as extremely modest: a market...
Read moreAlmost every year, at about this time, Auto Retail Network members start to hint about how tough their OEM-set targets are for the year ahead. However, this time there are a few differences. Its...
Read moreWere used to new models growing in size over the car they replace, adding kit and technical complexity and, yes, costing more, too. Its become an industry norm that the published price creeps up...
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