Auto Trader Trended Valuations open to all
29 January 2024
Auto Trader has given all its retailers access to its new Trended Valuations data solution. It shows what a vehicle has been worth over the past six months – and how its value is forecast to change in the next six months.
Forward forecasts have been proven to accurate within 5%, and 1% up to a month forward.
TrustFord Bristol business manager Michael MacDonald said the service will be “hugely powerful for managing part-exchanges, especially where new car lead times can mean the transaction is months away”.
Allen Motor Group used car buyer Andrew Muffett said it will be essential because “retail and trade markets don’t always move in sync – a point-in-time trade valuation only tells part of the story when sourcing and puts margin at risk when you hit the retail market”.