Agency questionmarks as trust in retailers is higher than OEMs

23 March 2023

Consumers across most markets trust the retailer where they originally acquired or normally service their vehicle, far more than they trust the manufacturer. This is a key finding of the Deloitte 2023 Global Automotive Consumer study, based on the responses of over 26,000 consumers in 24 countries, including over 1,500 from the UK. It is…

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Tags: agency, consumer experience, Deloitte, direct sales, EV, Global Automotive Consumer Study, trust

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