Kia introduces higher tier retailers for Stinger

Kia has confirmed 80 of its 183 retailers have signed up to higher standards to sell its new range-topping Stinger model. The national sales company plans to get this to more than 100 retailers by March and eventually up to 150.

“We want them all to sell it but we require certain things so we’re allowing dealers to make that choice,” said a Kia spokesman. “We’re not asking them to spend huge amounts of money, it’s people and showroom space. We want dedicated people in the workshop and showroom – trained specialists.”

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