Staff retention is vital for award-winning Bogor Honda

Having moved west along the south coast in Worthing in 1996, in the aftermath of the Octav Botner/Nissan fraud scandal, Ian Gibb has done very well for himself – and the Yeomans group.

The family business has grown in the past 20 years from the four Nissan retailers that it started with, to 17 dealerships in the group, including the Honda site in Bognor Regis, which is where Ian calls home. Initially brought across to Yeomans as dealer principal of the Bognor site, he now also finds himself as franchise manager for Yeomans Honda, which covers sites in Farnham, Guilford and the famous John Cooper Garages in Ferring, near Worthing.

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